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Channel: Proper Magazine

Barbour Brings us Joy via Jackets

If there is one UK brand that can stand solidly apart from the others when it comes to outerwear, it’s got to be Barbour. Like many of the most enduring brands it was founded on the premise of...

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Gramicci Drops a Playful Take on SS24

It’s a soulful and vibrant scene that greets us via Gramicci for SS24. Using the brand’s Californian countercultural roots as its essence, the SS24 turns the cosmopolitan and international city of...

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Six of the Best – Trainers for stepping into Spring

We’re starting to see our fave footwear brands drop newness all over the place of late. Thought it’d be worth sharing the ones we like, didn’t we? Merrell Moab Speed GTXThere’s a party on your feet and...

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Meanforme Launches new Hipswell style

The expertise and craft that goes into making shoes is a sliding scale. At one end is the mass-produced stuff most of the world has owned at one time or another. At the total opposite end of the scale...

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Diemme Pairs Up with White Mountaineering

At the essence of all good collaborations is something new being brought to the table. In some cases, that means disrupting, unsettling and challenging convention. Zips on shoes is almost always a...

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Top Tote Bags for Summer Staycations

So enamoured we were with our little scout about the web for tote bags recently, we thought we’d repeat the exercise, shedding some light on more bags in which to carry onions, books and all your other...

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SS24 Moncler Grenoble by Techunter and Gozzilah

Longstanding gear platform Techunter have come together with the genius of Gozzilah to showcase Moncler’s Grenoble line for this season. Taking a maximalist approach to the outdoors, this conceptual...

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Gramicci Introduces In-Store Library

The way we interact with our favourite clothing brands continues to evolve. The simple, transactional relationship we once enjoyed has long since diversified in numerous ways, and the days of simply...

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A Kind of Guise channels the Albanian Riviera

German brand A Kind of Guise has immersed itself in the unspoiled beaches and grand mountain ranges of Albania for SS24. Entitled ‘Amalfi’ their Spring/Summer editorial is a visual tale that tells its...

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Hikerdelic SS24 Imagines a Utopian Future

Our own brand Hikerdelic’s Spring/Summer collection imagines a utopian future because why not? Think self-sufficient space hippies at one with nature, a future with widespread peace and love, and an...

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Nanamica Launch Collaborative Book

Japanese brand Nanamica (henceforth stylised without the capital letter) have collaborated with New York and Copenhagen-based photographers Anthony Thomas and Theophilos Constantinou on a...

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Gramicci pairs off with and wander for a SS24 adventure

It’s here, the collaboration we’ve all been waiting for. Mentioned in and around the industry with excited yet hushed tones, the outdoor duo have married the best bits of each other to bring something...

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Proper Picks – March 2024

Wax London Whiting OvershirtThis looks like it’s made from the world’s nicest carpet, which is obviously a good thing. When we saw it, it left us on the floor, so strong are it’s charms. Lol, carpet...

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New Season C.P. Company Drops at Terraces

The arrival of lighter nights and the football season run-in also heralds newness from top table brand C.P. Company. I’ve often wondered if C.P.’s stuff is infused with some mystical mogwai qualities,...

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Yards Store Crosses the Pennines to Sheffield

Originally founded in 2016, Yards Store opened its first store in the town Macclesfield, relocating to Manchester city centre a few years later. Now established as one the city’s must-visit retail...

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Columbia’s Challenger is a Spring Staple

We’re not quite sure how such a revered and long-established brand do what they do, but Columbia appear to have cracked it. They’ve created the perfect spring/summer smother and they’re selling it the...

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Weekend Wears – ft Satisfy, Soar, 4T2 & Janji

Satisfy Running Flitesilk CapSatisfy state this cap is “Durable enough to protect against the elements, light enough to forget it’s there.”Sounds a bit scary, that. Losing your hat but not realising....

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Universal Works returns with latest Yogi collab

Following on from the success of their initial collaborative project with certified masters of the laid-back moccasin, Yogi, Universal Works embarks on its latest joint venture available for...

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Pockies’ new-wave ‘couch couture’

From an idea born from the couch to a playful self-professed ‘couch couture’, Pockies is not your usual run-of-the mill underwear/apparel brand. What started as an idea between three university friends...

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Fera Launches an ode to Country Pubs for SS24

We first wrote about Fera a good while ago now. Look. See. Anyway, as is the custom at this point in the calendar, brands are peppering us with press releases, talking about their new stuff, its...

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adidas launches new take on iconic Milano silhouette

Originally introduced in the 1970’s as part of the ‘City Series’, the Milano has always occupied a seat at the top table of what we now see as Casual footwear. Whether worn on the terraces or paired...

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